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Mexico Advances Legal Action Against Adidas Over ZapotecOaxaca Slip On’

The INPI is poised to file criminal and administrative complaints under a new constitutional framework for collective indigenous intellectual property protection.

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Overview

  • The Instituto Nacional de los Pueblos Indígenas will lodge a criminal suit with the Fiscalía General de la República and an administrative case with Indautor against Adidas and Willy Chavarría for using Zapotec huarache designs without authorization.
  • Adidas has opened formal talks with the Oaxaca government to negotiate reparations for the Zapotec community of Villa Hidalgo Yalálag affected by the ‘Oaxaca Slip On’ model.
  • President Claudia Sheinbaum revealed that her administration is drafting legislation to strengthen safeguards against the usurpation of indigenous ideas following the shoe design dispute.
  • The Secretaría de las Culturas y Artes of Oaxaca and Governor Salomón Jara Cruz have demanded the immediate suspension of ‘Oaxaca Slip On’ sales and are weighing further legal measures.
  • The controversy underscores recurring claims of cultural appropriation by global fashion brands and exposes persistent enforcement gaps in protecting collective indigenous intellectual property rights.