Meta's Threads App Set for EU Launch on December 14
The launch follows a delay due to compliance issues with the EU's Digital Markets Act.
- Meta's social media app Threads is set to launch in the European Union on December 14, according to a countdown timer visible to EU users on the Threads website and Instagram app.
- The launch in the EU was delayed due to compliance issues with the EU's Digital Markets Act (DMA), which enforces stricter rules on user consent and data protection.
- Specific details about which EU countries will have access to Threads on the launch date are not yet known.
- Threads was initially launched in July in countries like the US and UK, but faced a sharp drop in user engagement due to limited features on the platform.
- Meta has been adding new features to Threads, including searchable topics and an edit button, in an effort to boost user engagement.