Overview
- Meta launched Muse on Sept. 8 as a personal AI agent that runs each user’s session in a sandboxed virtual machine and the app quickly climbed to No. 1 on the U.S. App Store with roughly 730,000 U.S. iOS downloads in its first ten days.
- This week Meta opened a developer connector portal to let third parties build and submit integrations that let Muse act inside services such as email, calendars, travel sites, and stores after a review process.
- Amazon began blocking Muse from making purchases on Amazon.com, showing users a popup that continued access by an "unauthorized AI agent" violates its Conditions of Use and asking Meta to remove Amazon from the Muse workflow.
- Meta has tied Muse to commerce partners such as Stripe and Shop Pay so the agent can complete transactions using one‑time virtual payment methods, but Meta has not disclosed key developer terms like revenue share, fees, or review timelines.
- Investors have cheered Muse’s fast adoption and analysts raised price targets, yet unresolved platform access, privacy questions about credential handling, and potential legal fights are the main issues to watch at Meta Connect.