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Meta’s First Display Smart Glasses to Start at $800 Ahead of September Debut

Meta is taking a low-margin approach pairing a right-lens mini display with a gesture-tracking wristband to accelerate wearable adoption.

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© Bloomberg / Getty Images
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Overview

  • According to Bloomberg’s Mark Gurman, Meta is expected to unveil Hypernova, its first smart glasses with an integrated display, at its Meta Connect event in September.
  • The glasses are reported to start at about $800, a significant cut from earlier $1,000-plus estimates, reflecting a deliberate low-margin pricing strategy to grow the market.
  • Hypernova embeds a single small display in the right lens for notifications, navigation prompts and mini-apps rather than full-immersion augmented reality.
  • Users are expected to control the glasses through a bundled neural wristband that senses subtle hand and wrist gestures to navigate interfaces.
  • The device is being positioned as a bridge between Meta’s camera-only Ray-Ban smart glasses and future high-end AR headsets such as its Orion prototypes.