Overview

• Meta will begin notifying users on October 7 via in‑app alerts and emails ahead of the December 16 rollout.
• Text and voice conversations with Meta AI will shape which posts, Reels, groups and ads a person sees across its platforms.
• Meta says it will not use conversations about religion, sexual orientation, politics, health, racial or ethnic origin, philosophical beliefs or union affiliation to target ads.
• Voice features will only activate the microphone with user permission during active use, and an on‑screen indicator will be visible.
• Only interactions from accounts a user has added to the Center of accounts will inform cross‑app personalization, and users can adjust the impact through Ad Preferences and feed controls.