Meta Tests Internal Prediction‑Market App Using Play‑Money 'Cred'

Overview

• Meta is dogfooding a prototype prediction‑market app with employees that uses a virtual points currency called “cred” rather than real money for forecasts.
• The company plans to use its Llama AI to generate event questions and to personalize market recommendations for users.
• Meta has not announced any public launch date and reported talks with Polymarket and Kalshi are exploratory rather than confirmed deals.
• The play‑money design is intended to reduce regulatory risk after real‑money platforms have faced lawsuits from state attorneys general, Native tribes and the casino industry.
• Meta previously closed its Forecast app in 2022 over high operating costs, and research cited in reporting says the new product targets 18–34 year olds and aims for very large monthly participation, which raises fresh questions about costs and monetization.