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Meta Takes Just Under 3% Stake in EssilorLuxottica to Drive AI Smart-Glasses Strategy

Valued at $3.5 billion, the minority stake cements Meta’s position in EssilorLuxottica ahead of a planned rise toward 5% ownership

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Overview

  • The investment reinforces a partnership launched in 2020 that has produced two generations of Ray-Ban Meta smart glasses since 2021
  • Meta is evaluating additional purchases to increase its holding to about 5 percent in EssilorLuxottica
  • The deal aligns with Meta’s strategy to secure proprietary AI hardware and control device distribution
  • EssilorLuxottica CEO Francesco Milleri has said the goal is to lead wearable computing with glasses capable of replacing most tech devices
  • The companies recently unveiled Oakley Meta Performance AI Glasses combining Meta’s artificial intelligence with Oakley’s Prizm lenses and design