Meta Seeks 5% Stake in Ray-Ban Maker EssilorLuxottica
Investment aims to strengthen smart glasses collaboration and enhance AR/VR capabilities.
- Meta plans to invest up to $5 billion in EssilorLuxottica to deepen its smart glasses partnership.
- The new generation of Ray-Ban Meta smart glasses has outperformed previous versions in sales.
- Google is also in talks with EssilorLuxottica to integrate its AI assistant into future eyewear.
- EssilorLuxottica recently acquired streetwear brand Supreme for $1.5 billion.
- Meta has received US antitrust clearance for the potential investment.