Overview

• Availability spans Instagram public accounts and Facebook creators with at least 1,000 followers using a Page or Professional Mode.
• The tool auto-translates Reel audio between English and Spanish, preserves the creator’s voice tone, and offers a lip-sync toggle that aligns mouth movements.
• On Facebook, Business Suite supports uploading up to 20 custom translated audio tracks with the ability to edit or replace them after publishing.
• Translated clips display an AI-translation label, viewers can turn off translations in settings, and creators see view metrics broken down by language.
• The rollout excludes the EU, UK, South Korea, Brazil, Australia, Turkey, South Africa, Nigeria, and the U.S. states of Texas and Illinois, with best results on frontal-face videos, low background noise, and up to two speakers.