Overview
- Meta's AI chatbots, modeled after celebrities, failed to attract significant user interest.
- Celebrities like Kendall Jenner and Snoop Dogg had avatars that were largely ignored by users.
- Meta reportedly paid millions to celebrities for their likenesses, but the project did not deliver.
- Users found the AI personas confusing and sometimes creepy, contributing to their lack of success.
- Meta is now focusing on AI Studio, a tool for creating personalized AI avatars.