Overview

• Production of the long-paused smartwatch has begun with China’s Huaqin ahead of a potential debut at Meta Connect on September 17–18.
• The wearable centers on built-in cameras to power AI-driven metaverse interactions instead of prioritizing health tracking.
• Meta positions the device as an ecosystem accessory to enhance its AI smart glasses and Quest VR headsets.
• First started in 2021, the project was shelved in 2022, revived in early 2024 and has now reached prototyping and production stages.
• Meta hopes its camera-focused approach will set it apart from Apple, Samsung and Google and attract new user segments.