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Meta Pauses Ray-Ban Display International Launch to Fill U.S. Backlog

Waitlists stretching into 2026 have pushed Meta to prioritize U.S. orders.

Overview

  • Planned early-2026 rollouts to the UK, France, Italy and Canada are on hold with no new date provided.
  • Meta cites extremely limited inventory for the $799 heads-up-display glasses and says U.S. demand has exceeded forecasts.
  • Sales remain restricted to select U.S. retailers by appointment-only demos, which has contributed to long queues.
  • At CES, Meta announced a teleprompter view in the lens and EMG handwriting via the Neural Band, plus expanded pedestrian navigation to Denver, Las Vegas, Portland and Salt Lake City.
  • Partner EssilorLuxottica has moved to boost production capacity as Meta re-evaluates its international rollout strategy.