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Meta Names Arun Srinivas Managing Director and Head for India

Meta taps long-time ads chief Arun Srinivas to drive expansion in India through AI adoption, strategic partnerships

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Arun Srinivas. (Photo from X)
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Overview

  • Arun Srinivas will begin as Managing Director and Head for Meta in India on July 1, reporting to Sandhya Devanathan, whose portfolio now covers both India and Southeast Asia.
  • He will spearhead Meta’s business strategy by aligning innovation, revenue and partnership priorities to deepen engagement with Indian brands, advertisers, developers and agency partners.
  • A postgraduate from IIM Kolkata, Srinivas brings nearly three decades of sales and marketing leadership experience at Hindustan Unilever, Reebok, OLA and WestBridge Capital.
  • Since joining Meta in 2020, first as head of its Global Business Group and then as director and head of ads business, he has driven revenue growth through AI, Reels and messaging initiatives with India’s largest advertisers.
  • The leadership change follows policy head Shivnath Thukral’s announced exit on June 12 and comes as Meta expands its India footprint with plans for a Bengaluru office, AI-focused hiring and potential partnerships with Reliance.