Overview
- Meta has launched a generative AI video editing feature across the Meta AI app, Meta.ai website and the Edits app in the US and more than a dozen other countries.
- Users can apply over 50 preset prompts to transform clothing, location and style in free 10-second edits available for a limited time.
- Edited clips can be shared directly to Facebook, Instagram or the Discover feed in the Meta AI app.
- Drawing on Meta’s Movie Gen research, the tool marks the first consumer-facing video editor powered by that model.
- Meta plans to introduce custom text-prompt editing later in 2025; the feature is also scheduled to roll out to Instagram over time.