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Meta Launches Friends Tab to Revive Facebook's Social Roots

The new feature, now live in the U.S. and Canada, offers a dedicated feed for content exclusively from friends as part of Meta's broader push to reintroduce 'OG Facebook' experiences.

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Overview

  • The Friends tab provides a feed showcasing posts, stories, reels, birthdays, and friend requests exclusively from users' Facebook friends.
  • This marks the first phase of Meta's year-long initiative to reintroduce features inspired by Facebook's original mission of connecting people.
  • The feature replaces the previous Friends tab functionality, which was limited to friend requests and 'People You May Know' suggestions.
  • Currently available in the U.S. and Canada, Meta has not yet announced a timeline for a global rollout of the Friends tab.
  • Meta plans to expand the initiative with additional nostalgic features throughout 2025 to enhance cultural relevance and user engagement.