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4h ago

Meta Directs Metaverse Teams to Use AI for 5X Productivity

The memo sets an 80% year-end adoption goal that fits Meta’s broader shift to AI after heavy metaverse spending.

Image: DANIEL CONSTANTE (Shutterstock)
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Overview

  • An internal message from Metaverse VP Vishal Shah urges staff to “Think 5X, not 5%,” pushing AI as a daily habit rather than a novelty.
  • Shah calls for AI to be integrated into every major codebase and workflow, extending the directive to PMs, designers, and cross-functional partners.
  • Meta plans trainings and two “Metaverse day of AI learning” events to speed adoption, targeting most team members using AI by year-end.
  • A Meta spokesperson confirmed the effort, saying the company is focused on using AI to help employees with day-to-day work.
  • The push follows years of multibillion-dollar metaverse investment, as Mark Zuckerberg predicts AI agents will write most Meta code within 12 to 18 months and engineers warn about maintainability risks from AI-generated code.