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2h ago

Meta Debuts Vibes, an AI-Only Short-Video Feed Inside the Meta AI App

The early release replaces the app’s Discover tab to showcase AI videos people can remix for Instagram or Facebook.

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Meta CEO Mark Zuckerberg speaks as U.S. President Donald Trump and first lady Melania Trump listen during a dinner at the White House on Sept. 4, 2025, in Washington, D.C. 
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FILE: The Meta logo in front of Meta headquarters on April 28, 2022, in Menlo Park, Calif. The tech giant operates Instagram, Facebook, WhatsApp and more.

Overview

  • Vibes is live as an early preview in the Meta AI app and on meta.ai, offering a dedicated feed of short AI-generated videos that will personalize over time.
  • Users can create from prompts or remix feed clips, adjust visuals and music, and cross-post results to Instagram and Facebook Stories and Reels, with tap-through remixing from Instagram.
  • Each clip displays the original prompt, and Meta says the feature is aimed at inspiration and experimentation with its media tools.
  • For the initial rollout, Meta is sourcing generation through partners Midjourney and Black Forest Labs while it continues building its own video models.
  • Coverage notes Vibes replaces the prior Discover feed and has drawn early pushback over AI content quality and redundancy with Reels, with availability in the US and more than 40 countries but not the UK.