Overview

• Vibes is live in early preview on the Meta AI app and meta.ai, replacing the prior Discover feed.
• Users can generate clips from text prompts, remix existing videos, add visuals and music, and cross-post to Instagram and Facebook Stories and Reels.
• Videos display the original prompts, and Meta says the feed will become more personalized over time.
• For the initial rollout, Meta is leaning on partners Midjourney and Black Forest Labs while it develops its own video models.
• The feature is available in the U.S. and more than 40 countries but not the U.K., and early reaction across social platforms and tech circles has been largely negative, with many calling the content 'AI slop' and questioning its purpose relative to Reels.