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3h ago

Meta Debuts Vibes, an AI-Generated Short-Video Feed in the Meta AI App

The early preview relies on Midjourney and Black Forest Labs during Meta’s push to develop its own video models.

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The logo of Meta is seen at Porte de Versailles exhibition center in Paris, France, June 11, 2025. REUTERS/Gonzalo Fuentes/File Photo
Snippets from AI videos on Vibes, an AI-feed on Mark Zuckerberg’s Meta app.
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Overview

  • Vibes is live in the Meta AI app and on meta.ai as an early preview that showcases AI-generated short videos.
  • Users can browse personalized clips, create from text prompts, remix existing videos, add music and styles, and then share to the Vibes feed.
  • Creations can be cross-posted to Instagram and Facebook Stories and Reels, linking the new feed to Meta’s broader social ecosystem.
  • Meta says more powerful creator tools and in-house models are in development in collaboration with visual artists and creators.
  • Initial public reaction highlighted skepticism about AI-generated content quality, even as Meta expands AI investment after a June reorganization that formed Meta Superintelligence Labs.