Meta Cancels Plans for High-End Mixed-Reality Headset

Decision follows disappointing sales of Apple's Vision Pro and cost challenges with micro OLED displays.

Meta's premium headset, codenamed La Jolla, was set for a 2027 release but has been shelved.
The device aimed to compete with Apple's Vision Pro, which struggled with a $3,500 price tag.
Meta's Reality Labs division has faced significant financial losses, prompting the shift in strategy.
The company will continue to focus on more affordable headsets like the Quest 3 and upcoming Quest 4.
Meta is also exploring software advancements and licensing its XR platform to third-party hardware makers.