Overview

• Over 70% of startups now integrate AI into core operations, with 87% of adopters reporting roughly a 30% reduction in customer acquisition costs.
• Sixty-seven percent of ventures have adopted omnichannel models that blend digital discovery with offline purchase journeys.
• Nearly all surveyed startups are expanding into Tier 2 and Tier 3 regions, and 52% are venturing into the US, UAE and UK to capture global demand.
• Eighty-four percent of startups have diversified beyond their original offerings by using digital tools such as social listening, keyword analysis and marketplace data.
• Eighty-eight percent partner with creators for brand building, with 60% launching these collaborations within their first two years.