Overview
- Meta purchased a near-3% equity stake in EssilorLuxottica for about €3 billion at current market prices.
- The investment underscores Meta’s shift into AI-powered eyewear with plans to increase its holding to around 5%.
- The partners released Oakley Meta HSTN last month featuring a hands-free high-resolution camera, open-ear speakers, water resistance and integrated Meta AI.
- EssilorLuxottica sold 2 million Ray-Ban Meta units since late 2023 and aims to boost annual smart-glasses production to 10 million units by the end of 2026.
- This equity move expands a collaboration launched in 2019 that combines EssilorLuxottica’s design and distribution network with Meta’s AI infrastructure.