Overview
- Lionel Messi announced MESSI NIGHT Eau de Parfum on his social channels and the company says the fragrance is already on sale in major perfumeries worldwide.
- The launch set includes a geometric brown main bottle, a travel spray, shower gel and a branded carry pouch, designed and presented as a night-focused fragrance.
- Messi Night is described by the brand as opening with citrus peel, black plum and pepper, with a heart of geranium and lavandin and a base of vanilla planifolia.
- International retail listings put the perfume at about USD 53, while an official Argentine price has not been published and local estimates put it near 80,000 pesos.
- The launch follows Monday's retirement announcement from Argentina's national team and continues Messi's years-long push into hotels, clubs, food, beverages and fashion as he broadens his business portfolio.