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Mercedes Unveils Vision Iconic, a Retro-Modern Concept Signaling Its Next Design Era

Mercedes frames the Art Deco two-door as a design and tech showcase for future models rather than a confirmed production car.

Overview

  • Revealed in Shanghai in tandem with Fashion Week, the debut was paired with a six-look ‘Vision Iconic’ capsule collection to underline the brand’s style push.
  • The upright, illuminated ‘Iconic Grille’ anchors the look; Mercedes says the motif will shape upcoming models, and it already features on the new GLC EV with a teased appearance on the next C-Class.
  • Mercedes touts neuromorphic computing intended to support future hands-off, eyes-off automated driving with claims of up to 90% lower processing energy, alongside steer-by-wire and current Level 2 capability.
  • The concept’s photovoltaic-active surface is presented as experimental, with Mercedes citing ideal-condition figures that could add thousands of miles of annual range for a vehicle with similar surface area.
  • Media link the show car’s cues to the next S-Class later this decade and note it hints at a possible return of two-door variants, though no production plans for this coupe are confirmed.