Overview

• Mercedes-Benz has confirmed plans to produce a new mid-range Core-segment model at its Tuscaloosa, Alabama plant starting in 2027.
• The decision is driven by US import tariffs, which currently jeopardize nearly half of the automaker's 2025 passenger-car operating profit.
• The Tuscaloosa facility, employing over 6,000 workers, currently produces SUVs like the GLS and GLE and their electric variants, with many units exported.
• CEO Ola Källenius described the expansion as a natural step in deepening Mercedes’ strategic engagement with the US market.
• The specific model to be manufactured has not yet been disclosed, but the Core segment is Mercedes-Benz's largest by sales volume.