Overview

• Mercedes-Benz cut U.S. MSRPs on its 2026 EQE sedan, EQE SUV, EQS sedan, and EQS SUV by up to $15,300 to stimulate sales before federal tax credits end.
• The EQS SUV saw the largest markdown of $15,300, the EQE SUV dropped by $12,950, and sedan variants were cut by up to $9,950.
• The automaker will pause production of U.S.-market EQE and EQS models at its Tuscaloosa, Alabama plant from September 1 with no restart date announced.
• Order banks for the EQE and EQS models were closed for U.S. customers ahead of the federal credit’s expiration.
• Observers interpret the price cuts and production halt as a warning signal for broader demand uncertainty in the U.S. luxury EV market after incentives lapse.