Meghan Markle's ShopMy Storefront Gains Momentum with Sold-Out Items and Renewed Style Influence
The Duchess of Sussex's curated online storefront, launched March 24, 2025, has driven significant sales for featured products, fueled by her Netflix series 'With Love, Meghan.'
- Meghan Markle's ShopMy storefront, launched March 24, features over 30 curated fashion and beauty items tied to her personal brand and Netflix series.
- Several items promoted on the storefront, including pieces from Bleusalt, La Ligne, and Jenni Kayne, have sold out or seen dramatic sales increases within days.
- Her Netflix series 'With Love, Meghan,' which debuted March 4, has sparked renewed public interest in her style and influenced consumer purchases of both fashion and home goods.
- Markle earns affiliate revenue from some items sold through the storefront, with a disclaimer noting that certain links are commissionable.
- The storefront has drawn mixed reactions, with praise for spotlighting purpose-driven brands and criticism of its commercial nature.