Overview
- The collection went live Oct. 28 at 12 p.m. ET exclusively on asever.com, expanding the label’s seasonal offerings.
- Two hand‑poured candles debut at $64 each: No. 519 nods to the May 19 wedding date with Moroccan mint, white tea and cardamom, while No. 084 references her Aug. 4 birthday with sandalwood, lotus and California poppy.
- A 2021 Vintage Napa Valley Brut arrives at $89, made by méthode champenoise from pinot noir and chardonnay with notes of green apple, pear and citrus, subtly linking to Princess Lilibet’s birth year.
- Gift‑ready provisions include a fruit spread trio with a new strawberry flavor ($42), a honey duo ($62), sage honey with honeycomb ($32) and Spiced Cider and Hot Toddy mulling kits ($16 each).
- The holiday launch broadens As Ever beyond preserves into home fragrance and celebratory goods, reflects higher price points after rapid earlier sellouts and aligns with cross‑promotion from With Love, Meghan and its announced holiday special.