Overview

• Meghan Markle's lifestyle brand, now rebranded as 'As Ever,' will launch months after her Netflix series 'With Love, Meghan,' which debuts on March 4.
• The delay is reportedly tied to trademark disputes, including conflicts with a New York-based clothing brand and a Chinese fast fashion label with a similar name.
• Meghan's trademark application for 'As Ever' initially faced rejection for clothing items, forcing her team to revise the application and exclude clothing from the brand's offerings.
• The brand plans to sell a variety of home goods, including tableware, cookbooks, jams, and kitchenware, but specific launch details remain unconfirmed.
• The rebranding reflects Meghan's return to her passions for cooking, gardening, and entertaining, as highlighted in her upcoming Netflix series.