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Media Revives Martin Lewis-Backed 1p Savings Challenge for Jan. 1 Start

A first‑hand 2025 run reported £667.95 saved plus £4.66 interest, with fintech tools available to automate the daily transfers.

Overview

  • Starting January 1, savers set aside one penny more each day, reaching £667.95 by December 31.
  • A Bradford Telegraph and Argus reporter finished the 2025 challenge, confirming the £667.95 total and noting £4.66 interest from using an online account.
  • Monzo and Plum can automatically move the daily amounts into a savings pot, with options to pause or access funds at any time.
  • Those who prefer fewer transactions can mirror the plan with monthly lump‑sum deposits using MoneySavingExpert’s breakdown.
  • Participants can use a jar or a bank account, though reduced cash use makes digital saving more practical for many.