4 articles | last updated: May 16 13:57:54
The iconic Happy Meal becomes 'The Meal' with customizable emotion stickers to promote mental health discussions.
- McDonald's UK removes the smile from Happy Meals and renames them 'The Meal' for Mental Health Awareness Week.
- The redesign aims to address findings that 48% of UK children feel pressured to be happy all the time.
- 2.5 million redesigned meals will be distributed across over a thousand UK locations.
- Emotion stickers are provided so children can choose and display their current feelings on the meal box.
- The initiative seeks to encourage open family conversations about children's emotions and wellbeing.
People, Places and Things In This Story
- McDonald's Fast-food restaurant company
- United Kingdom Country in Europe
- Happy Meal Food
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