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12m ago

McDonald's TinyTAN Happy Meal Reported for September U.S. Rollout

Fans highlight HYBE's control of the TinyTAN brand during a wave of social-media boycott calls.

McDonald’s announces Happy Meal with BTS
Photo illustration of a person holding a smartphone displaying the McDonald's logo against a background of the same logo.
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Overview

  • Media reports point to a limited-time U.S. launch in September following a McDonald's Instagram teaser, though some note the company has yet to issue full details.
  • The Happy Meal is reported to include a hamburger or four- or six-piece Chicken McNuggets, fries or apple slices, a drink, and one of seven TinyTAN collectible toys.
  • The seven toys correspond to BTS members Jimin, Jin, Jungkook, j-hope, RM, SUGA, and V.
  • Social-media posts have called for boycotts, alleging links between McDonald's and the Israel–Palestine conflict.
  • Many fans have defended BTS by emphasizing that HYBE/Big Hit manages TinyTAN licensing, and coverage notes the 2021 BTS Meal was a global success.