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3mo ago

McDonald’s Rolls Out Bagel Sandwiches Nationwide as Egg McMuffin Turns 50

The fast-food chain celebrates its breakfast heritage with new menu items, special deals, and expanded Krispy Kreme offerings.

Herb Peterson is responsible for the creation of the McDonald's Egg McMuffin. Peterson was a McDonald's franchisee in Santa Barbara, California.
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A cheese, sausage and egg McGriddles breakfast sandwich at a McDonald's is shown June 12, 2003 in Coral Gables, Florida.
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Overview

  • McDonald’s bagel sandwiches, including Bacon, Egg & Cheese and Steak, Egg & Cheese options, are now available at all U.S. locations for the first time.
  • The Egg McMuffin marks its 50th anniversary, with special $1 deals on March 2 and a buy-one-get-one-free promotion running March 3–30 through the McDonald’s app.
  • The bagel sandwiches were previously available only in select markets but have now been introduced nationwide to meet longstanding customer demand.
  • McDonald’s is expanding its Krispy Kreme partnership, with New York locations now offering the doughnuts daily and plans for nationwide availability by the end of 2026.
  • The company’s latest marketing campaign, led by Wieden+Kennedy New York, aims to attract a new generation of breakfast fans while celebrating its breakfast legacy.