Overview

• The returning category features eight combo options across breakfast, lunch and dinner priced about 15% below ordering items separately, including choices like Big Mac, 10-piece McNuggets, Quarter Pounder and McCrispy sandwiches.
• Kickoff promotions include a limited-time $5 Sausage McMuffin with Egg meal with hash browns and a small coffee and an $8 Big Mac meal with medium fries and a medium drink.
• Prices will vary by market, with customers in California, Alaska, Hawaii and Guam paying $1 more for the $5 and $8 launch deals.
• McDonald’s says franchisees agreed to the pricing strategy, and prior reporting by the Wall Street Journal said corporate promised financial assistance to support lower combo prices.
• Extra Value Meals will run alongside existing McValue offers, with additional $5 and $8 deals slated for November and the Snack Wrap held at $2.99 through year-end, as analysts warn rivals could deepen discounts in response.