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McDonald’s Pledges Major AI Expansion With Hyderabad as Global Hub

Executives say the shift will improve operational efficiency by scaling AI-powered order checks to tens of thousands of restaurants.

People dine inside a McDonald's restaurant in Mumbai, India, February 26, 2024. REUTERS/Francis Mascarenhas/File Photo
McDonald's Bets Big on Hyderabad Tech Hub
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Overview

  • McDonald’s plans to double its AI investment through 2027 to deploy advanced analytics and machine-learning tools across its global network.
  • The Hyderabad office will serve as the company’s primary data governance and engineering hub, backed by a $100 million investment and a target of 2,000 employees by early 2027.
  • An AI-powered order-verification system, currently live in 400 Indian outlets, is set to expand to 40,000 restaurants worldwide to reduce service errors.
  • McDonald’s is building a personalized mobile app that uses AI to tailor promotions, pricing and product recommendations across multiple countries.
  • Discussions are underway to establish additional technology hubs in Poland and Mexico as the chain shifts its focus from headcount growth to technology and platform investment.