McDonald's Launches WcDonald's Anime Universe
In an unprecedented move, McDonald's collaborates with Studio Pierrot to bring the fictional WcDonald's from anime to reality, featuring new anime shorts, manga, and themed meals.
- McDonald's announces the launch of WcDonald's, a fictional anime-inspired restaurant, in collaboration with Studio Pierrot and manga artist Acky Bright, starting February 26.
- The initiative includes the release of four anime shorts, digital manga, and themed meals with special packaging and a new Savory Chili WcDonald’s Sauce.
- WcDonald's themed meals will be available in more than 30 global markets, featuring items like 'WcNuggets' and manga-inspired packaging.
- An immersive dining experience will be hosted in West Hollywood, offering fans a unique opportunity to engage with the WcDonald's universe.
- McDonald's aims to celebrate anime culture and fan creativity, recognizing three up-and-coming anime artists with grants and mentoring sessions.