Overview

• The company said on Aug 21 it called off the campaign that was scheduled to start on Aug 29.
• The shelved plan would have included One Piece game cards with Happy Set meals.
• A Pokémon card giveaway earlier this month led to long lines, bulk purchases for resale, and social media complaints about uneaten food.
• Many outlets ran out of Pokémon cards on the first day of a planned three-day run, prompting a public apology and tighter sales limits.
• In place of new cards, McDonald’s will distribute toys used in past Happy Meal promotions, after similar tie-ins such as Chiikawa also drew resale activity.