Overview
- McDonald’s Germany confirmed customers can order the McRib only through Tuesday, 27 October 2026, after which it will no longer be a standard menu item.
- The company frames the change as part of its 'McDonald’s > NEXT' strategy to focus on rotating promotions, smaller portions and more protein-led dishes and it aims to boost chicken and drink market share by 1.5 percentage points each by 2030.
- McDonald’s has announced short-run alternatives including the McRib Sweet Heat and the McFarmer, both offered only for a limited time.
- Fans launched petitions on 13 October to save the sandwich, with an openPetition campaign reporting about 2,308 signatures toward a 2,500 goal and a Change.org petition reporting roughly 172 verified signatures as of 22 October.
- The McRib was created in the early 1980s by Luxembourg chef René Arend and had been sold continuously in Germany since 1989, making its removal notable for customers and for how McDonald’s manages long-running menu items going forward.