Overview
- McDonald's will release 'A Minecraft Movie Meal' and 'A Minecraft Movie Happy Meal' starting April 1, 2025, featuring themed food items and packaging.
- Each meal includes a code to unlock exclusive in-game content for Minecraft, such as skins and a McDonald's Add-On pack with unique builds and characters.
- The promotion introduces six limited-edition collectibles for regular meals and 12 figurines or toys for Happy Meals, inspired by Minecraft and McDonald's mascots.
- A special 'Nether Flame Sauce,' inspired by Minecraft's 'The Nether,' will be available with the 10-piece Chicken McNuggets meal.
- The campaign is timed to coincide with the April 4 release of 'A Minecraft Movie,' which is projected to earn $58-60 million in its opening weekend.