Matthew and Camila McConaughey Promote Tequila Brand with Playful Pantless Campaign

The couple celebrates National Tequila Day by releasing a new ad and cocktail recipe for Pantalones Organic Tequila.

The McConaugheys' latest ad features them lounging by the pool without pants, highlighting their brand's fun ethos.
Pantalones Organic Tequila introduced the 'Sunrise Speedo' cocktail, designed for poolside enjoyment.
The tequila brand, launched in October 2023, offers Blanco, Reposado, and Añejo variants.
Pantalones Organic Tequila has received multiple awards, including a double gold at the San Francisco World Spirits Competition.
The brand emphasizes fun and not taking life too seriously, aligning with its cheeky marketing approach.