Mattel Wins $46 Million Lawsuit Over Reality Show Idea
Jury finds Mattel did not steal concept for 'The Toy Box' from producer Norton Herrick after a lengthy trial.
- Norton Herrick claimed Mattel used his idea for the show 'Playmakers' without permission.
- The jury rejected Herrick's claims of breach of contract, fraud, and misappropriation of trade secrets.
- Mattel argued that the concept was generic and had been pitched by multiple producers.
- The trial lasted 10 weeks and involved high-profile attorneys on both sides.
- Mattel emphasized that 'The Toy Box' was not a success, losing nearly $8 million.