Overview

• Materialists earned $12 million domestically and an additional $3.5 million overseas in its opening weekend, marking A24’s third-biggest debut behind Civil War and Hereditary.
• Critics have praised the film’s 87% Rotten Tomatoes score even as audiences gave it a B- CinemaScore and a 69% audience rating, reflecting a split in reception.
• The story follows matchmaker Lucy (Dakota Johnson) as she navigates the tension between financial expectations and genuine connection, subverting common rom-com tropes.
• A24’s marketing spotlighted director Celine Song alongside Dakota Johnson, Chris Evans and Pedro Pascal, using viral stunts such as a mock New York Stock Exchange takeover to broaden appeal.
• Reviewers note a striking tonal shift in Materialists that introduces darker themes and challenges viewer assumptions about modern dating.