Overview
- The show improved on its debut performance and in its second broadcast on Tuesday averaged about 14.2 rating points with a peak of 15.3, returning Telefe to two-digit prime-time numbers.
- The season launched with Wanda Nara as host and introduced Maru Botana as an official judge replacing Donato de Santis, changes that were promoted alongside a high-profile celebrity cast.
- Producers opened the competition with pair-based challenges that included dishes built from ingredients frozen inside a large block of ice, a format choice that producers used to generate moments of tension and viewer interest.
- Rival programs fell to mid- and single-digit ratings—Popstars scored roughly 8.4–8.7 and shows such as Es mi sueño and Otro día perdido registered mid-single-digit figures—reshuffling the night's rankings.
- Industry observers say the early audience surge gives Telefe a vital short-term recovery in advertising competitiveness but warn that sustaining two-digit figures will depend on the show's ongoing appeal and daily competition.