Overview
- Masimo Corporation has signed a definitive agreement to sell its Sound United consumer audio division to Harman International, a subsidiary of Samsung Electronics, for $350 million in cash.
- The sale includes renowned brands such as Bowers & Wilkins, Denon, Marantz, and Polk, which will join Harman’s existing portfolio of premium audio brands like JBL and AKG.
- Masimo's divestiture aligns with its strategic focus on professional healthcare innovation, reallocating resources to areas of unmet clinical need.
- Harman plans to integrate Sound United's brands into its lifestyle division, aiming to secure the top position in the global consumer audio market, projected to grow to $70 billion by 2029.
- The transaction, subject to regulatory approvals, is expected to close by the end of 2025, marking Samsung’s largest M&A deal since its $8 billion acquisition of Harman in 2016.