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Marvel’s 'Thunderbolts' Struggles to Break Even, Marking Second Lowest MCU Box Office Performance

Despite critical praise and a $325M global gross, the $180M-budgeted film falls $35M short of the break-even benchmark, raising questions about Marvel's character-driven strategy.

florence pugh thunderbolts

Overview

  • Thunderbolts has grossed $325M worldwide but remains $35M shy of the $360M required to break even under Hollywood’s double-budget rule.
  • The film is now the second lowest-earning Marvel Cinematic Universe (MCU) entry, surpassing only The Marvels, which grossed $206M globally.
  • The $180M budget, bolstered by a star-studded cast including Florence Pugh and Sebastian Stan, underscores the financial challenge despite the film's critical acclaim.
  • Thunderbolts’ underperformance highlights the risks of Marvel's pivot to smaller-scale, character-focused stories within its broader franchise strategy.
  • This financial shortfall raises concerns about the viability of future MCU projects centered on lesser-known characters or experimental narratives.