Overview
- Marvel has released an eight-and-a-half-hour video of Hugh Jackman as Wolverine breathing, accompanied by soothing music, as part of its Marvel Ambiance series.
- The video aligns with National Stress Awareness Month, encouraging viewers to relax and 'breathe deep' alongside the iconic character.
- This is the first time Marvel has featured a prominent character like Wolverine in its long-form ambiance content, marking a new direction for the series.
- The unconventional format continues Marvel's trend of innovative promotions, leveraging nostalgia and experimental media to engage fans.
- The video serves as a follow-up to the success of 'Deadpool & Wolverine,' which celebrated the Fox-era X-Men legacy and grossed over $1.3 billion worldwide.