Overview

• Creative Director Guangyun “Guangguang” Chen said the revealing skins draw directly from classic comic themes and are reimagined with real-world fashion and seasonal storylines.
• Chen expressed gratitude that the majority of players have warmly received the more revealing character outfits.
• Portions of the online community have labeled Marvel Rivals a “gooner game” over its hypersexualized skins and raised questions about their appropriateness under a Teen ESRB rating.
• Player engagement and cosmetic sales remain robust, with Steam concurrent peaks exceeding 120,000 nightly despite ongoing criticism.
• NetEase has not announced any adjustments to its cosmetic policy, leaving the debate over sexualized design and monetization unresolved.