Marvel Rivals Breaks Records with Season 1 Launch, Surpassing 644K Players on Steam

The hero shooter from NetEase continues its meteoric rise, becoming one of the most successful multiplayer games with record player retention and revenue.

Marvel Rivals hit a new peak concurrent player count of 644,269 on Steam during the Season 1 launch, a 34% increase from its initial record of 480,990.
The game briefly became the most-played title on Steam, surpassing Counter-Strike 2 during off-peak hours, and remains in the platform's top 10.
Season 1 introduced two Fantastic Four heroes, Mister Fantastic and Invisible Woman, alongside new maps and a $10 battle pass, driving player engagement.
Marvel Rivals has achieved remarkable player retention, maintaining 93% of its player base since launch, far exceeding the industry standard of 50%.
In its first month, the game generated an estimated $136 million in revenue, positioning itself as a major contender in the live-service gaming market.