Overview
- Deadline reports Marvel Studios is not buying Super Bowl LX airtime, so an Avengers: Doomsday trailer is not expected during the game.
- This update contradicts earlier chatter that the film’s first full trailer would debut during the broadcast.
- The going price for a 30‑second Super Bowl spot is reported at about $10 million, up from roughly $7.5–$8 million last year.
- Paramount is expected to air Scream 7, Universal/Illumination plan spots for The Super Mario Galaxy Movie and Minions 3, and Steven Spielberg’s Disclosure Day is also slated to appear.
- Disney is likely to feature Pixar’s Hoppers, Toy Story 5, and Lucasfilm’s The Mandalorian & Grogu, while Lionsgate is said to join with Michael as Netflix’s feature side, Apple Original Films, Sony and Warner Bros. sit out.