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Marvel Reissues Endgame as 'Endgame: Encore' to Prime Avengers: Doomsday

A four-minute theatrical rerelease seeding Doomsday's multiverse crisis, boosting premium-ticket sales, accelerating Endgame's box-office gains toward Avatar.

Overview

  • Avengers: Endgame: Encore opened in late September with four minutes of newly filmed scenes inserted to set up narrative threads for Avengers: Doomsday and to drive theatrical demand.
  • The added material includes TVA agents on alert saying “the multiverse is collapsing,” a scene in which Doctor Doom confronts Bruce Banner/Hulk, and a final moment of Doom forging his mask that echoes Iron Man imagery.
  • Directors Joe and Anthony Russo say the footage was deliberately planned to seed clues for Doomsday, which Marvel has scheduled to open Dec. 18, 2026.
  • Encore used Disney’s Infinity Vision and IMAX premium screenings to sell higher‑price tickets, helped push Endgame’s cumulative box office higher (Encore grossed about $86 million worldwide), and added collectible ticket incentives in some markets.
  • The rerelease has renewed debate over unequal access to story‑critical footage after preview leaks and tiered exhibition, and Disney has said Endgame: Encore will reach Disney+ only after its theatrical window ends.