Marvel and Apple Launch First Interactive 'What If...?' Experience on Vision Pro

The new mixed-reality app invites users to play a central role in the Marvel Universe, blending augmented and virtual reality for an immersive narrative adventure.

Marvel Studios and ILM Immersive introduce 'What If...? - An Immersive Story', a mixed reality app exclusive to Apple's Vision Pro.
The hour-long experience allows users to interact with the MCU, learning mystic arts and manipulating the Infinity Stones.
Set to revolutionize storytelling, the app offers fans a protagonist role in alternative MCU scenarios.
No release date confirmed, but the app promises groundbreaking visual and audio immersion.
Speculation grows around potential expansions to other popular franchises following the app's debut.